Beauty and skincare brands in the fast-changing cosmetic industry struggle to convince consumers to experiment with new products. With e-commerce booming and geographical barriers virtually eliminated, the market is flooded with brands competing globally. That is why the product sampling marketing strategy has shifted from being a nice-to-have to an essential tactic for the survival…
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Beyond the Sachets: How Cosmetic Sample Packaging Are Transforming Beauty Marketing
Spouted Pouch Recycling and Disposal: What Brands and Consumers Need to Know
Spouted pouches have become a popular packaging option for everything from baby food to cleaning products. These pouches offer practical benefits for both brands and consumers. However, with the growing concern for sustainability, consumers are asking an important question: Are spouted pouches sustainable packaging choice? In this blog, we’ll explore the reality and myths of…
Read MoreZACROS Group Announces its Company Name Change to “ZACROS”
Fujimori Kogyo Co., Ltd. (Head Office: Tokyo, Representative Director and President: Taku Shimoda) announces the decision at the 94th Annual General Meeting of Shareholders to change the official company name from “Fujimori Kogyo Co., Ltd.” to “ZACROS Corporation,” effective October 1, 2024. Since 1994, “ZACROS,” meaning “uncharted forefront,” has been its business name and the…
Read More10 Industries That Benefit from Using CUBITAINER® for Liquid Packaging
CUBITAINER®, the innovative sustainable liquid packaging solution, has revolutionized how various industries store, transport, and dispense their products. This versatile liquid container outshines traditional rigid packaging in numerous ways, making it a top pick for businesses seeking to optimize their liquid packaging. In this blog, we’ll delve into ten industries that can reap significant benefits by integrating CUBITAINER® into their packaging lineup. Medical and…
Read MoreThe Versatile Solution for Liquid Storage and Transportation: Bag-in-Box CUBITAINER®
CUBITAINER®, also known as bag-in-box containers, has emerged as a game-changer in the liquid storage and transportation industry. CUBITAINER® offers a unique combination of durability, efficiency, sustainability, and versatility, making them an attractive choice for businesses across various sectors. In this blog, we go over the basics of bag-in-box liquid containers. What is bag-in-box…
Read MoreZACROS Group Welcomes Taku Shimoda as New Chief Executive Officer
Fujimori Kogyo Co., Ltd. (ZACROS) announced Taku Shimoda’s appointment as its President and CEO, effective April 2024. Taku joined ZACROS 14 years ago and has served in increasing levels of leadership across the company, including as Head of Corporate Strategy & Planning. Taku was a project lead for launching ZACROS AMERICA, INC. in 2012.…
Read MoreThe Smart Move for Brands – Launching with Small MOQ Refill Pouches from Local Suppliers
Sustainable packaging is no longer a nice-to-have for brands—it’s a necessity. Consumers are increasingly conscious of wasteful packaging and are more likely to select brands that have eco-friendly packaging options. A refillable option is a savvy way to align with eco-values while creating a loyal customer base. However, investing heavily in refillable packaging from the…
Read MoreFlexible Pouches 101: Popular Materials and Their Applications
Flexible pouches have emerged as one of the fastest-growing packaging formats across industries due to their versatility, convenience, and sustainability benefits. This blog will explore some commonly used flexible pouch materials, their unique properties, and their ideal applications. Benefits of Flexible Pouches One of the benefits is cost-effectiveness compared to rigid packaging like…
Read MoreA Guide to Different Types of Refill Packaging: Exploring Eco-Friendly Alternatives
As sustainability becomes a key priority for consumers and businesses, refill packaging has emerged as a promising solution to reduce waste and environmental impact. Enter refill packaging – a game-changer in product replenishment; refill options are reshaping how we consume and reuse products. In this blog, we’ll delve into three popular types of refill packaging:…
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